News | Milano Design Week 2015

From April 13th to 19th, at the Milan design fair, the Salone del Mobile, IT-RO – Italia Rotazionale (the Italian rotomoulding organisation) presented a preview of the new products of the collection created for Expo 2015. At the prestigious exhibition space Emporio 31 Via Tortona 31, in the heart of the Fuori Salone in Milan, was a great presentation of this furniture made in collaboration with the companies Pagani Moulds, Spila and Veca. The large international audience who visited the exhibition was able to admire these rotomoulded projects, developed over the last few months: from May they will be the stars of several events in the city during Expo 2015. The presentation at the Fuori Salone was accompanied by a detailed communication project to highlight the quality of rotational moulding with particular focus on the production expertise of the companies that worked on the project. A press conference with around twenty journalists and media people was held on Monday 13th April by Encanto Public Relations, the communications agency that supports the project.  The next newsletter will give further details.